Focus On - Big Night In

Brought to you by: Plan for Profit 1 Data Source Lumina Intelligence 24we 22.06.25. CIRCA 79% OF BEER & CIDER CONSUMPTION OCCASIONS ARE AT HOME Data Source: Nielseniq 28we 12.07.25). BEER VALUE SALES £749M ACCOUNTS FOR 79%VALUE SHARE OF TOTAL IMPULSE BEER & CIDER DECLINING CONTRIBUTION -0.4%PTS YOY STOCK UP ON THE AMBER NECTAR NOW MAXIMISE CONSUMPTION OCCASIONS BY OFFERINGA RANGE OF PACK SIZES TO MEET THE NEEDS OF THE DIFFERENT CONSUMPTION OCCASIONS. SMALL PACKS TO TAKE TOA FRIEND’S HOUSE, OR TO OFFER A CHOICE OF DRINKS IF ENTERTAINING. MID PACKS TO ENTERTAIN A LARGER GROUP OF FRIENDS AND FAMILY. FOSTER’S OWNS A 32.3% SHARE OF CLASSIC LAGER* *Source:NielsenFull Year 2024 –TotalOff-Trade FOCUS ON Big Night In www.planforprofit.co.uk @PlanForProfitRetail @Plan_for_Pr fit 1 in 5 convenience baskets now include Crisps & Snacks.4 1. www.conveniencestore.co.uk 2. Lumina Convenience Tracking Program Off Trade, 52w to 30/03/25 3. Circana, S&I Channel Forecast 2024–2027 4. Lumina Convenience Tracking Program, Data to Q1 2025 51% of shoppers prefer local stores with themed promos like "Big Night In".1 75% of all alcohol is consumed at home.2 Confectionery Sharing formats are forecast to grow 7% by 2027.3 51% +7% by 2027 75%