Focus On - Hot Beverages

Brought to you by: Plan for Profit 9 IN-STORE RANGING 1 Clear Range and Pricing Shoppers use major brands and shapes to navigate the fixture. Keep products from the same brand together for each type of product & ensure pricing is clearly displayed. 2 Focus on Top Sellers Place the best-selling items at eye level for maximum visibility. Give them extra space on the fixture to maximise availability, sales, and shopper satisfaction. Fair Share of Space Maximise sales by allocating space to each category and its brands based on their sales performance, ensuring the fixture is optimally organised. 3 4 Maximise Secondary Space Position hot beverages next to biscuits and milk to encourage additional impulse purchases. FOUR SIMPLE STEPS TO MERCHANDISE YOUR FIXTURE: 1m x 3 Shelf HOT BEVERAGES Core Range Extended Range Ext Ext Extended