Focus On - Christmas Beers, Wines & Spirits

SOURCE: TOTAL IMPULSE NEILSEN 22/5/21 BACARDÍ, ITS TRADE GLASS AND THE BAT DEVICE ARE TRADEMARKS OF BACARDÍ & COMPANY LIMITED. TOTAL RUM IS GROWING AT +43.4% AHEAD OF TOTAL SPIRITS WHICH ARE GROWING AT +17% (MAT) SPICED & FLAVOURED RUM IS NOWGROWING 3 TIMES AS FAST AS FLAVOURED GIN IN LAST 12 WEEKS TO 28TH NOVEMBER 2020 RUM IS THE FASTEST GROWING CATEGORY BEHIND TEQUILA, WITH THE MAJORITY OF THE GROWTH COMING FROM SPICED AND FLAVOURED RUM (WHICH ARE GROWING AT +50% MAT)

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