Focus On - Confectionery Spring Seasons

Brought to you by: Plan for Profit 3 FOCUS ON Confectionery Spring Seasons 2025 CONFECTIONERY SPRING SEASONS Dear Retailer, The ‘Focus On’ guides by Plan for Profit are specifically designed for the independent retailer. Each guide contains expert product and category insight to help you make the most of opportunities in store and meet the needs of your customers. 2026 presents strong opportunities to maximise sales across key spring seasons, Valentine’s Day, Mother’s Day, and Easter. This guide provides the latest insights and practical advice to help independent retailers drive confectionery growth and capture additional seasonal spend. All copies of the Focus On Guides are available to review on the Plan for Profit website and app. Visit planforprofit.co.uk or search ‘Plan for Profit’ in your preferred app store. Mark Langohr Category Controller View focus on guides here DEDICATED TO THE INDEPENDENT RETAILER www.planforprofit.co.uk @PlanForProfitRetail @Plan_for_Profit Visit us & boost your profits today! Also available on the App Store/Google Play The No.1 mini season for confectionery1 The 2nd largest seasonal event after Christmas1 Boxed gifting remains No.1 1 Seasonal SKUs and core gifting lines peak in performance1 1. Nielsen: Total Convenience: Valentine’s Day, Mother’s Day, and Easter – 3 Weeks Comparison, 2024 vs. 2025. Valentine’s Day Mother’s Day Easter Worth £79m , delivering 13% value and 7% unit growth1 +13% VALUE GROWTH +7% UNIT GROWTH Worth £79m , delivering 8% value and 1% unit growth1 Worth £727m , delivering 15% value and 2% unit growth1 The No.2 mini season for confectionery1 Boxed gifting is even bigger at Mother’s Day1 No.1 No.1

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