Focus On - Future of Soft Drinks

Brought to you by: Plan for Profit 3 FOCUS ON Future of Soft Drinks CHALLENGES PERSIST FOR SOFT DRINKS Dear Retailer, The ‘Focus On’ guides by Plan for Profit are specifically designed for the independent retailer. Each guide contains expert product and category insight to help you make the most of opportunities in store and meet the needs of your customers. In this edition, we explore the Future of Soft Drinks - where the category stands today and the drivers of growth ahead. Sports & Energy will continue to lead, supported by rising demand for flavour, functional benefits and healthier choices. This guide highlights the key trends shaping the category now and those that will influence its future toward 2030. All copies of the Focus On Guides are available to review on the Plan for Profit website and app. Visit planforprofit.co.uk or search ‘Plan for Profit’ in your preferred app store. For both the past 5 years and beyond.1 Mark Langohr Category Controller View focus on guides here DEDICATED TO THE INDEPENDENT RETAILER www.planforprofit.co.uk @PlanForProfitRetail @Plan_for_Profit Visit us & boost your profits today! Also available on the App Store/Google Play 1. Nielsen Total Coverage WE 5/4/2025. CGA WE 14/2/2025 It's harder than ever to drive volume growth 2018 Soft Drinks Industry Levy 2021 Economic Pressures 2023 Extended Produce Responsibility (EPR) 2020 COVID-19 & Lockdown 2023 Cost of Living Crisis Ongoing Sustainability Initiatives Deposit Return Scheme National Insurance Contributions