Focus On - Health & Nutrition Drinks

Brought to you by: Plan for Profit 1 www.planforprofit.co.uk @PlanForProfitRetail @Plan_for_Profit Huel leads complete nutrition, up 48% year on year to £83.6m . 1 77% of UK shoppers are actively increasing their protein intake. 2 1. Nielsen Data w/e 1st Nov 2025 2. IGD ShopperVista, UK Consumer Nutrient Trends, July 2024 3. Ocado Retail, Gen Z Functional Trends, June 2025 FOCUS ON Health & Nutrition Drinks 3.5m 6 in 10 Gen Z shoppers choose functional drinks several times a month. 3 +48% YEAR ON YEAR