Focus On - Mini Seasons Confectionery

6199808_Cadbury Mini Seasons Single Page Advert M&V Day_UNITAS_V3.indd 1 19/10/2020 17:18 @PlanforProfitRetail @Plan_for_Profit Focus On Mini Seasons Confectionery Chocolate is the most popular option for a mini seasons gift & the second most popular gift on Mother’s Day Over 50% of shoppers buy chocolates and flowers together, therefore creating a link deal can drive sales (Source: Snackchat: Mother’s Day 2020) Display is key, check out the Gifting & Mini Seasons planogram on page 7