Focus On - Own Brand

449 GROCERY & NON-FOOD 1. SmartView Convenience Value & Unit Sales 52w to 07/09/2025 (includes value-tier Galphram for Medicines) As more shoppers move to supermarkets and discounters, delivering value is now more critical than ever for Symbols and Independents. Own Brand plays a key role in that mission, accounting for 14% of Grocery and 19% of Non-Food unit sales. 1 27% of Canned Grocery 31% of Pasta & Rice 13% of Cooking Ingredients 16% of Condiments & Dressings 7% of Hot Beverages 25% of Preserves & Spreads Own Brand % Share of Key Categories (Units) 1 Canned Grocery Baked Beans 420g climbs to No.2 in Canned Grocery. 1 Own Brand now drives nearly half, 49% of all Canned Veg sales. 1 Pasta & Rice Own Brand now ranks No.1 in Pasta, and No.2 in Rice. 1 8 of the top 10 Pasta SKUs are Own Brand. 1 250g Basmati and Long Grain Rice surge, up 12% and 34% . 1 Preserves & Spreads Own Brand accounts for 1/3 of both Honey and Jam sales. 1 Both are growing fast, Honey is up 10% and Jam up 11% in value year on year. 1 OWN BRAND CATEGORY DRIVERS 49% +12% +34% Own Brand overtakes Sunpat to become No.1 in value and volume. 1 +10% +11% GROCERY +47%