Focus On - Sports & Energy
Brought to you by: Plan for Profit 17 FOUR SIMPLE STEPS TO MERCHANDISE YOUR FIXTURE Clear Range and Pricing Shoppers use major brands and shapes to navigate the fixture. Keep products from the same brand together for each type of product and ensure pricing is clearly displayed. Focus on Top Sellers Place the best-selling items at eye level for maximum visibility. Give them extra space on fixture to maximise availability, sales, and shopper satisfaction. Fair Share of Space Maximise sales by allocating space to each category and its brands based on their sales performance, ensuring the fixture is optimally organised. New Products and Flavours Drive interest and incremental sales in the category by introducing new products and flavours that reflect current trends. 1 CLEARLY DISPLAY PRICES £ £ £ GROUP BRANDS TOGETHER 3 GROUP CATEGORIES TOGETHER 2 BEST-SELLING ITEMS AT EYE LEVEL 4 INTRODUCE NEW PRODUCTS £ £ £
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