Grocery, Non Food, Chilled & Frozen 2023

@Plan_for_Profit @PlanforProfitRetail planforprofit.co.uk Focus On Category Guides to help grow your sales Mini guides focusing on key product categories and selling occasions Benefit from expert advice and the latest industry insights Discover best selling lines and profit boosting planograms Scan here to download for free! ANEW TAKE ONA CLASSIC 308029 - Unitas Summer of Sharing - Wotsits & Kurkure Ad_FA.pdf 1 2022/04/01 12:09 www.planforprofit.co.uk @PlanforProfitRetail @Plan_for_Profit Focus On Summer of Sharing Sharing packs account for 66% of crisps and snacks sales, driving a growth of +9% YoY making it the biggest pack format. Data Source: Nielsen, Independents and Symbols, Value Sales, MAT, W.E.12.03.22 Price-marked sharing bags play a dual role in both Take Home and Food-to- Go missions – Did you know 55% of shoppers will consume a £1 PMP bag on their own? Data Source: PepsiCo Path to Purchase Research, Sample 3,000 Shoppers, 2021 Over the last two years shopper requirement for bigger sharing bags has resulted in a +26% increase in sales. This has been driven by higher numbers of in-home snacking occasions. Data Source: Nielsen, Independents and Symbols, Value Sales, MAT, W.E.12.03.22 Plan for Profit bestsellers are marked with a throughout publication. www.planforprofit.co.uk @PlanforProfitRetail @Plan_for_Profit Focus On Back To Routine Your guide to driving sales as the back- to-school and back-to-higher- education period begins. 19 million Families have children in the UK Key selling period for bagged snacks – The No. 1 fastest- growing impulse category 1 1 Kantar Worldpanel 52 w/e 25.12.22 Sugar confectionery is growing at 17.5% 2 check you are selling the right range 2 Source: Circana,Confectionery category, Value Sales 52wks to 16/04/2023, Symbols & Independents www.planforprofit.co.uk @PlanforProfitRetail @Plan_for_Profit Focus On Ice Cream Convenience stores continue to grow the Ice Cream category +12.4% growth (vs Total Market @ +2.4%) Data Source: Nielsen YTD GB Total Coverage (Excl Discounters), MAT to 24/09/22 and equivalents Impulse Ice Cream is the fastest growing segment! 25% Value Share, growing at 20.2% Data Source: Nielsen YTD GB Total Coverage (Excl Discounters), MAT to 24/09/22 and equivalents Multipack Ice Cream has the biggest share, driven by the biggest brands 42% Value Share, growing at 12.1% Data Source: Nielsen YTD GB Total Coverage (Excl Discounters), MAT to 24/09/22 and equivalents Magnum remains the #1 Ice Cream brand with 17.4% of value share across all ice cream sales Data Source: Nielsen YTD GB Total Coverage (Excl Discounters), MAT to 24/09/22 and equivalents E V E RYONE ’ S ® Reg. Trademark of Société des Produits Nestlé S.A. *Source: IRI Market Advantage, Confectionery Database, 20 Weeks, Value Sales, w/e 1st January 2022, IRI All Outlets & KWP Discounters For illustrative purposes only. www.planforprofit.co.uk @PlanforProfitRetail @Plan_for_Profit Focus On Gifting Confectionery A huge opportunity: 94% of shoppers buy into Gifting Confectionery, Are you stocking the right range? See page 7 Data Source: Kantar WPO, Take Home, Total Market, 52we 4th Sept 2022 Trade up oppportunity: All Year Round Gifting increases basket spend & cash profit, encouraging cross-category purchase with other items such as wine, sharing snacks & take home drinks Data Sources: IRI, W&C, 52we 10th Sept 2022, Treats & Snacks Brand Report Q4 2021) A growing category: Gifting and sharing confectionery is growing ahead of the sector at +18%,”In the Independent and Symbol stores Data Source: IRI, W&C, 52we 10th Sept, NielsenIQ Scantrack | Data to week ending 9 April 2022