Licensed & Tobacco 2022

2 INTRODUCTION “Focus On” guides are also now available throughout the year which are a series of mini category guides which complement the guides giving a more detailed analysis on emerging trends as well as established categories that are trading up into premiumisation which help you to maximise the sales opportunities. Look out for the ‘Growing Crisps & Snacks’ guide available NOW! ‘InStore’ is our FREE digital magazine which has been specially eveloped for the independent retailer. Visit www.instoremagazine.co.uk to view the latest edition. Unitas Wholesale is the largest independent buying group in the UK, supporting independent wholesalers. Dear Retailer Welcome to the Licensed & Tobacco 2022 category guide brought to you by Plan for Profit. The guide is a great tool to support you in maximising sales and profit in your store, whilst conducting the range review process we review the trends in the market and adjust the core range accordingly, for example in wine, Rosé is moving towards Premium, Rosé RSP £8+ up 11% versus year ago, under RSP £8 is trading down by 17%. All products that are new to the core range are now flagged ‘New to Core’ for easy check and identification. Also included are the most common core range planograms, with a full suite of planograms and extended ranges are also available via the Plan for Profit website and app. Annually updated guide this is a fantastic tool to stay up to date with changing customer behaviours and is developed working with our supporting category experts, using market data and our network of wholesalers. The guide offers a truly credible core range tailored to the needs of independent retailers. More essential information Now containing greater category insight the guide will help you select the right products for your store, with supporting QR codes to latest editions of our Focus On guides, offering greater insight into specific categories. All plans are regionally tailored for England/Wales and Scotland/Northern Ireland, which will help with store profiling. PMP’s are highlighted in the guide as they play an important role in store, providing shoppers the confidence that they are being charged the right price, which helps to increase sales and loyalty. VAT Free (zero rated) products are also flagged through this guide where applicable. Market Insights This guide is designed for independent retailers and highlights insights in the key categories Beers & Ciders, Craft Ales, Wines & Spirits which help retailers understand what is driving the growth in each of these categories to ensure all opportunities for sales and profit are maximised. Tracey Redfearn Category Controller Kind regards, Scan Me Scan Me