Focus On - Hot Beverages

Brought to you by: Plan for Profit 3 FOCUS ON Hot Beverages Dear Retailer, The ‘Focus On’ guides by Plan for Profit are specifically designed for the independent retailer. Each guide contains expert product and category insight to help you make the most of opportunities in store and meet the needs of your customers. In this edition, we spotlight the Hot Beverages category, showing how retailers can grow sales throughout the year. Shopper demand is consistent, but shifts depending on weather and occasion. This guide highlights channel performance and the latest trends in Coffee, Tea, and Hot Chocolate. It also features our core range planogram and best sellers to help you optimise space and grow sales. All copies of the Focus On Guides are available to review on the Plan for Profit website and app. Visit planforprofit.co.uk or search ‘Plan for Profit’ in your preferred app store. KEY TAKEAWAYS Mark Langohr Category Controller 1. SmartView Convenience Value & Units 52w to 13/07/2025 View focus on guides here DEDICATED TO THE INDEPENDENT RETAILER www.planforprofit.co.uk @PlanForProfitRetail @Plan_for_Profit Visit us & boost your profits today! Also available on the App Store/Google Play The top 10 SKUs deliver 45% of total Hot Beverages value sales. 1 Shoppers are switching to supermarkets and discounters, attracted by sharper pricing and loyalty rewards. Ensure core lines are always in stock and positioned near milk to capture every top-up trip. Core Range Drives the Category Value Remains Critical Shopper Missions Shape Purchases Compete with PMPs, bold value messaging, and unbeatable availability. Top-up missions are the main reason shoppers visit symbols and independents, with tea & coffee as essential basket drivers. Keep core bestsellers front and centre and limit NPD to avoid clutter and shopper confusion.