Grocery & Non Food Category Guide 2025/26

26 3.1m Households Enjoy Cheerios * 24 Boxes are Sold Every Minute * Repeat Purchase of 49.5% * Non-PMPs are also available, and pricing is at the sole discretion of the retailer. *Source: Circana, IRI All Outlets & KWP Discounters, 52 w/e 22nd Feb 2025; Kantar Purchase, 52 w/e 23rd Feb 2025 *Reg, Trademark of Société des Produits Nestlé S.A.