Licensed & Tobacco 2022

31 Best Seller Wine For more category insights Scan Me CASILLERO DEL DIABLO Cabernet Sauvignon 75cl Page 34 HARDYS VR Chardonnay 75cl Page 37 BLOSSOM HILL White Zinfandel 75cl Page 38 Wine within the Convenience channel is worth £1.3 billion . This is +9% growth versus 2 years ago before the Covid pandemic struck. (Kantar Worldpanel 52 week) Within the Convenience channel white wine holds 48% of the value share, with red wine at 40% and rosè at 12%. (Nielsen, Value Sales, Convenience, 52 w/e 22.05.21) +9% White Wine Red Wine Rosé Wine Sauvignon Blanc continues to be the anchor for white wine with a share. Malbec and Tempranillo showing an uplift which clearly indicates that red wine shoppers are more willing to trade-up. Make sure you are stocking these varieties in your Wine fixture. Visit our Wine plans via this QR Code: (Nielsen, Value Sales, Convenience, 52 w/e 22.05.21) points and well known, trusted brands such as Hardy's and Yellow Tail. Stocking these will fulfill the consumers needs. (Nielsen, Value Sales, Convenience, 52 w/e 22.05.21) accessible price look for with dominant country most consumers Australia is the (Nielsen, Traditional Convenience, 52 w/e 01.01.22) Wine Price 3 Tiers Value Share £6.00+ - £8.00 £8.00+ < £6.00 As with all categories, price is important to Wine shoppers and can be a driver to purchase. £6-8 holds the biggest share, it’s the engine at the heart of Wine. Merchandise your Wine fixture Value, Quality & Premium with Premium on the higher shelves. <£6.00 10% £6.00+ – £8.00 55% £8.00+ 35% 15% value 48% 12% 40% Retailer Action : Check your Must Stocks Hard Seltzers See full edition Scan Me BEST SELLERS = 50% of Core Range Sales