Licensed & Tobacco 2022

Best Seller Lager & Beer For more category insights Scan Me Retailer Action : Check your Must Stocks STELLA ARTOIS 4.8% PMP 4 X 568ML Page 12 FOSTERS 4% PMP 4 X 440ML Page 12 PERONI NASTRO AZZURRO 5.1% 620ML Page 10 Summer Drinks See full edition Scan Me BEST SELLERS = 50% of Core Range Sales Small packs are the largest contributor to Impulse Beer & Cider value sales and account for 48.2% value share sales. Mid packs have increased their value share contribution +9.8% year on year of total Impulse Beer & Cider value sales mix, they now account for 21.3% value share. (Nielsen 52 we 22/01/22) Premium Lager has increased its contribution to Impulse Beer & Cider value sales mix as shoppers have ‘traded up’ during the pandemic. No or Low alcohol has also increased it’s contribution as some consumers have opted for a ‘healthier’ choice. (Nielsen 52 we 22/01/22) Lager & Beer is +24.5% growth versus 2 years ago and is worth £1.7 billion in the Impulse channel. (Nielsen 52 we 22/01/22) Bottle format has increased value sales contribution to 29.6%. This is +2.0% year on year growth of total Impulse Beer & Cider packs. (Nielsen 52 we 22/01/22) No/low beer and cider has increased it's contribution to the Impulse market as 93% of consumers say it’s important to look after their health. (Nielsen Homescan Survey November 2021) 83% of Lager & Beer was purchased for at home consumption and 8% for immediate consumption. (Lumina Intelligence Convenience tracking panel we 22/08/21) +24.5% £ 93%