Licensed & Tobacco Category Guide 2025

309 +5% +11% WINE Category Breakdown 1 White Red Rosé Sources: 1. Nielsen Symbols & Independents, 52w 04/01/25 2. Lumina Convenience Tracking Programme 2024 3. Accolade Research “Blueprint for Growth” White Stock growing brands 1 Sauvignon Blanc ( -3% ), Pinot Grigio ( -4% ), and Chardonnay ( -7% ) are in decline but still account for 40% of total wine sales. 1 51% 32% 17% Key Facts 1 • Wine is down 7.3% in value and 8.7% in volume vs. Grocery Multiples. • Price increase up 5.4%, compared to 3.5% in Grocery Multiples. • Decline driven by customers leaving the category or buying less. Casillero del Diablo Oyster Bay Strengthen the range by utilising our fixture plan. New Zealand and Chile are seeing sales growth, up 7% and 2% , respectively. 1 Sauvignon Blanc Pinot Grigio -3% -4% -7% Chardonnay ACCOUNT FOR 40% OF TOTAL WINE SALES This makes stocking our recommended core range more important than ever. *Regulations may apply in Scotland - See Licensing (Scotland) Act 2005 Scan the QR code or see pages 32-33. UTILISE FIXTURE PLAN