Impulse Category Guide 2025

6 FOUR SIMPLE STEPS TO MERCHANDISE YOUR FIXTURE 1 Clear Range & Pricing Shoppers use major brands and shapes to navigate the fixture. Keep products from the same brand together for each type of product & ensure pricing is clearly displayed. Focus on Top Sellers Place the best-selling items at eye level for maximum visibility. Give them extra space on fixture to maximise availability, sales, and shopper satisfaction . CLEARLY DISPLAY PRICES £ £ £ £ £ £ GROUP BRANDS TOGETHER 2 BEST-SELLING ITEMS AT EYE LEVEL