Impulse Category Guide 2025

Brought to you by: Plan for Profit 7 Fair Share of Space Maximise sales by allocating space to each category and its brands based on their sales performance, ensuring the fixture is optimally organised. New Products and Flavours Drive interest and incremental sales in the category by introducing new products and flavours that reflect current trends. Included in this guide are Core Range planograms. We also provide planograms for small, medium & large stores, tailored for different regions. All are accessible through the Plan for Profit website and app. 3 4 GROUP CATEGORIES TOGETHER INTRODUCE NEW PRODUCTS